13 Ways to Dominate Your Real Estate Market

GROWTHWhat does it take to become a millionaire real estate agent? How do you sustain that status regardless of market conditions? Here, 13 KW MAPS Coaches offer 13 things you should do now to dominate your market.

Dianna-Kokoszka-KWBlog-Tipsfor2013Dianna Kokoszka, CEO, KW MAPS Coaching and KWU

“Whether you are an agent or team leader, this is the year to focus on growth. Your business grows to the extent you grow. Challenge yourself to exceed your biggest goals ever and work with a coach or other accountability partner to follow through and succeed.”

TonyDicello-KWBlog-Tipsfor2013Tony DiCello, Executive Director of KW MAPS Coaching

“Lead generate and follow up at least three hours per day for at least 200 days during the year. Put it in your time blocking schedule and have your coach or someone hold you accountable to doing this ONE Thing.”

Ron-Patulski-KWBlog-Tipsfor2013Ron Patulski, Vice President of KW MAPS

“Today’s markets reward skill…

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Getting Seller Leads and Listing Leads in Kansas City

Are you having trouble finding and getting seller and listing leads in Kansas City?

Well you are not alone!

Seemingly overnight, our market has transitioned from a neutral market, 6 months of inventory, to a sellers market where we are seeing 4 months of inventory or less. Buyers are getting frustrated that the Buyer’s Market that they were hoping for is now all but gone. Homes are going under contract in the first week and are getting multiple offers, driving the final sales price over list price in many instances. While this is a good indicator that our market is strengthening, and buyer confidence is up, it poses a problem for the average agent  – your listing inventory is now low to gone.

So why is getting seller leads and listing leads important in Kansas City, or any city for that matter? Because Listings = Leverage! At Keller Williams Diamond Partners we follow the 3L’s model Leads-Listings-Leverage. Listing show themselves, buyers call off the sign and sellers need to buy as well. One listing could be three transactions or more, especially if the buyer for the listing also has a home to sell.

So how do we get listings leads and seller leads in Kansas City?

There are 6 main seller lead sources, but I will talk about one in particular. (obviously there are more than 6 but lets focus on the big ones)

  1. Your Database
  2. Business to Business / Vendors
  3. Open Houses <—I’m going to go into detail here
  4. Geographical Farm
  5. For Sale by Owners (FSBOs – Pronounced Fizz-Bows)
  6. Expired Listings/Cancelled Listings

Getting seller leads and listing leads from Open Houses

Open Houses? You can get listing leads and seller leads from open houses? YES!!! You just need the right scripts and checklists!

The main reason that I wanted to go over getting listings from open houses is that they are one of the best ways to get new business FAST. At Keller Williams Diamond Partners we take open houses beyond the basics and go for open house domination!

Successful open houses are about planning!

Successful open houses are about planning!

Top 2 ways to get seller leads from Open houses:

1: The people that walk into an open house are one of the next three:

  • Buyers
  • Buyer who has a house to sell
  • Neighbor (who may also have a house to sell)

The secret to converting these walk throughs to business is engagement and questions which = scripts! The good news is that I have those for you, and you can get your scripts to get seller leads and listings from open houses right here!

2: Door-knocking the neighborhood and inviting the neighbors to come to the open house.

People that door knock, and do it consistently want you to believe that it doesn’t work 🙂 In fact, door knocking is one of the best and fastest ways to build your pipeline and get your database full of quality leads. Door knocking when done well is amazing – and you can get your free door knocking scripts to get listings and seller leads right here!

So are you ready to take your unfair share of seller leads and listings in Kansas City this season?

To set up a private and confidential one-on-one to explore the other 5 leads sources for listings contact me today! There is no reason that you should not have a listing inventory as big as you want – go get it!

Overcoming Sales Cold Call Reluctance in Real Estate

Overcoming Call Reluctance in Real Estate Sales

Are you having difficulties overcoming call reluctance in real estate? The good news is that you are not alone! Most real estate agents that get into the business don’t realize a couple things:

  1. Real Estate is a Business and you need to learn how to run one.
  2. Real Estate is a SALES job and to grow your business you need to find and create leads
Overcoming Sales Call Reluctance is a conditioned trait!

Overcoming Sales Call Reluctance is a conditioned trait!

On the surface this all sounds fine and good, until you have to make your first few sales calls. You think to yourself, “I’m going to be amazing at this, I’m on the phone all day anyway. What’s so hard about making sales calls to potential clients?” Then they get their list ready, which is your cell phone database to begin with…and then….it starts.
The sweats, the doubt, the fear and that phone and that list become every sales agent’s worst nightmare. You just got a case of sales call reluctance – the good news is that you can overcome it.

So what is Sales Call Reluctance in real estate?

In its simplest form, sales cold call reluctance is a fear of rejection. We all have it; we all want to be liked. So when we call people to talk about business or to ask for a referral there are several limiting beliefs that all sales people get:

  • I personally hate getting sales calls so I will be bothering others.
  • What if they hang up on me?
  • What if they yell at me?
  • What if they are rude?
  • What if they laugh at me?
  • What if I stutter and sound like a tool?
  • No one answers their phones anyway; this is a waste of time.

Regardless of the fear, there are some very simple tips to overcoming sales call reluctance! You can become a sales master in a very short time!

Top 5 tips to overcome sales call reluctance in real estate.

  1. Have a purpose before your call – know why you are calling every time before you dial.
  2. Have a script – scripts are a game plan, in football the offense calls a play before every snap of the ball – it’s their script and then they react to what the defense provides them, but they always start out with a script – get over it and start using them.
  3. Come From Contribution! People don’t care how much you know until they know how much you care. They who give the most value and care the most get the sale.
  4. Realize that sales calls are a numbers game – and that hall of fame baseball players strike out 7 out of 10 times at bat and still make millions a year. Same thing – you can’t help every call, but every call gets you closer to a yes.
  5. Time On Task Over Time – You will get better and more confident over time. Accept the fact that you are nervous. So what! The more calls you make the better you will get and your conversions will get and your account will grow.
You are now a Sales Cold Calling Master! Congratulations!

You are now a Sales Cold Calling Master! Congratulations!

So do yourself and your family a favor and start overcoming sales call reluctance in real estate by implementing these tips immediately. One of the best things you can do is contact us now and get into coaching. Next thing you know you could be writing a blog about how you overcame call reluctance too!